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Analytics Dashboard Overview

BuyerKiosk's Analytics suite gives you a datadriven view of your store's performance across six specialized dashboards. This article walks you through each o...

Written by Ryan VanVuren

BuyerKiosk's Analytics suite gives you a data-driven view of your store's performance across six specialized dashboards. This article walks you through each one so you know where to find the insights that matter most.

Analytics Financial Dashboard

The Financial Analytics dashboard showing revenue trends, margins, and profitability metrics.


Accessing Analytics

  1. Open your admin panel and click Reports in the left sidebar.

  2. Select Analytics from the expanded menu.

  3. You will land on the Financial dashboard by default.

Use the navigation tabs at the top of the page to switch between the six dashboards:

Dashboard

What It Shows

Financial

Revenue, margins, return rates, year-over-year comparisons

Inventory

Stock velocity, days-to-sale, category momentum

Pricing

Brand/subcategory pricing health, overpriced and opportunity alerts

Retention

Seller return rates, cohort analysis, visit frequency

Stores

Peer store benchmarking with anonymized comparisons

Wait Time

Customer wait patterns, NPS correlation, staffing recommendations


Date Range Filters

Every dashboard includes a date range picker in the top-right corner. Choose from preset ranges or set a custom window:

  • 7 Days -- Quick snapshot of the past week

  • 14 Days -- Two-week trend view

  • 30 Days -- Monthly overview (default)

  • 60 / 90 Days -- Longer-term trends

  • MTD -- Month to date

  • YTD -- Year to date

Changing the date range reloads all charts and KPI cards on the current dashboard automatically.


Financial Dashboard

The Financial dashboard is your profit-and-loss command center.

KPI Cards at the top summarize:

  • Gross Sales -- Total revenue before returns

  • Net Sales -- Revenue after returns and adjustments

  • Gross Margin -- Profit percentage on items sold

  • Return Rate -- Percentage of sales returned

Charts include:

  • Year-over-Year Comparison -- Table comparing this period to the same period last year

  • Return Rate Trend -- Line chart tracking returns over time

  • Weekly Margin Trend -- Column chart showing margin performance by week

  • Buys-to-Sales Ratio -- How your buying activity tracks against sales volume

Tip: A rising buys-to-sales ratio without a corresponding sales increase may indicate overbuying or slowing sell-through.


Inventory Dashboard

Inventory Analytics

The Inventory dashboard with velocity distribution, momentum signals, and category heatmap.

This dashboard helps you understand how quickly inventory moves and which categories are gaining or losing momentum.

KPI Cards:

  • Avg Days to Sale -- How long items sit before selling

  • Items Sold -- Total units sold in the period

  • Avg Margin -- Average profit margin across sold items

  • Active Categories -- Number of categories with recent activity, plus momentum signals (bullish/bearish arrows)

Key Panels:

  • Velocity Chart -- Color-coded column chart from green (fast sellers) to red (slow movers)

  • Momentum Grid -- Sortable table of categories with trend indicators

  • Category Heatmap -- Visual grid showing performance intensity across categories

  • Recent Signals -- Crossover alerts when a category shifts from bullish to bearish (or vice versa)

Tip: Drag and resize panels on the Inventory dashboard to customize your layout. Your arrangement is remembered for your next visit.


Pricing Dashboard

Pricing Analytics

Brand pricing health analysis showing overpriced items and opportunity alerts.

The Pricing dashboard evaluates whether your items are priced appropriately based on sell-through speed and margin.

KPI Cards:

  • Total Combos -- Number of brand/subcategory combinations analyzed

  • Overpriced -- Items selling slowly with eroding margins (>45 days, <60% margin)

  • Opportunities -- Fast sellers at full margin that could potentially be priced higher (<14 days, 60%+ margin)

  • Healthy % -- Percentage of combinations with balanced pricing

Alert Panels:

  • Overpriced Alerts -- Lists brand/subcategory pairs that may need price reductions

  • Opportunity Alerts -- Highlights items where price increases may be justified

The main data grid lets you sort, filter, and page through all combinations with color-coded health indicators.


Retention Dashboard

Retention Analytics

Seller retention cohort analysis and visit frequency distribution.

Track how well you retain sellers (customers who sell items to your store) over time.

KPI Cards:

  • New Sellers -- First-time sellers in the period

  • Returning Sellers -- Repeat sellers

  • Avg Visits/Seller -- How often each seller comes back

  • Avg Containers/Visit -- Volume per visit

Charts and Tables:

  • New vs Returning -- Pie chart showing the split

  • Visit Frequency Distribution -- Bar chart of how many sellers visit 1x, 2x, 3x, etc.

  • Cohort Retention Table -- Tracks groups of sellers by their first-visit month and shows what percentage return in months 1, 2, and 3

  • Seller Insights -- Key takeaways generated from the data


Store Comparison Dashboard

Store Comparison

Peer benchmarking with anonymized store comparisons.

Compare your store's performance against similar stores without revealing anyone's identity.

Peer Group Tabs:

  • Same Concept -- Stores of the same type

  • Revenue Tier -- Stores with similar revenue levels

  • Volume Tier -- Stores with similar transaction volumes

Comparison Cards show your percentile for:

  • Daily Revenue

  • Daily Buys

  • Wait Time

A detailed metrics grid breaks down additional performance indicators with visual markers showing where you stand relative to the group.

Note: All peer data is anonymized. Your store data is only compared against aggregate averages -- no individual store data is shared.


Wait Time Dashboard

Wait Time Analytics

Wait time heatmaps and customer satisfaction correlation analysis.

Understand when your store gets busy and how wait times affect customer satisfaction.

KPI Cards:

  • Avg Wait -- Average customer wait time

  • Peak Wait -- Longest wait recorded

  • NPS Correlation -- How wait time relates to customer satisfaction scores

  • Total Buys -- Transaction count

  • Peer Percentile -- How your wait times compare to similar stores

Visual Tools:

  • Wait Time Heatmap -- Grid showing wait times by day of week and hour of day

  • Buy Volume Heatmap -- Transaction volume mapped the same way

  • Wait vs Satisfaction Scatter Plot -- Shows the relationship between wait duration and customer scores

  • Peak Wait Times Table -- Lists your busiest periods

  • Staffing Recommendations -- Data-driven suggestions for scheduling adjustments

Tip: Use the heatmaps alongside the staffing recommendations to optimize your team's schedule around peak hours.


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